Launch Strategy

Hackboard™

Zero to global in 72 hours.

Project Details

Pulling off a global product launch with principals in Austin, London, and Shenzhen, China isn't easy. We handled the full brand execution for Hackboard 2's debut: including website re-design, packaging and asset design, created global shipping systems, and handled pre-order hype campaign.

Brand Identity · Packaging · Pre-order Campaign · Shipping DesignAustin, TX
Hackboard™

It was a global launch amid production setbacks, but on the design side, not a single ball was dropped. Biggie made it happen like it was nothing. We'll never go anywhere else for a product launch.

Jon Prove, Hackboard

Hackboard
Hackboard
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